Articles on User-Centered Design

The Value of Discovery Workshops When Designing Products in an Agency Setting

The agency space has more than its fair share of challenges when working in product design. None is more pervasive and contested however, than the dreaded scope vs. budget conversation. It’s every designers’ worst nightmare and, in some agency mythos, the reason we truly need Project Managers. I don’t envy their jobs—making sure everyone does… View Article

My User Centered Design Process

If you’ve ever had the chance to work with me, you’ve probably heard me reference my process at least once (but probably closer to 1000 times). As someone whose job it’s always been to establish digital practice in agency settings, I believe very strongly in the value of having a predefined process. The benefits of… View Article